I recently connected with two inspiring business coaches, Stephanie Wasylyk and Justine Clay, who focus on supporting entrepreneurs with ADHD traits. Surprisingly, both are neurotypical, offering fresh perspectives that challenge the assumption that only those with ADHD can coach others with the condition. Our conversation highlighted the importance of inclusivity, flexible systems, and viewing ADHD as a part of one’s identity—not the whole story. We discussed the pitfalls of over-identification, the power of creating tailored support systems, and how empathy and adaptability are at the heart of effective coaching. Whether neurodivergent or not, great coaches help clients embrace their creativity, resilience, and unique potential.

Many of my clients are independent creatives and they are some of my favorite people to work with.  Ashley Lloyd, a multi-talented landscape designer had already experienced success in the high-end fashion industry before reinventing herself and starting her current business.   She reached out to me to help her streamline and uncomplicate her offers, and her workflows to burnout-proof her business. This post is about how we did that, and the results we achieved.